Archive for June, 2010
Facebook Officially at "Search War" with Google
June 28th, 2010 by iRISEmedia Staff

Many at Facebook see Facebook as a successor to Google in many ways. While the search engine in Facebook has been unstable and currently is no threat to Google at this very moment, Facebook has “declared war” by unleashing it’s “Open Graph Search Engine,” which will be a “social semantic search engine.” What this means [...]

9 Quick Tips on How to Expand your Presence via Social Media
June 28th, 2010 by iRISEmedia Staff

Update your status daily. Write/share some posts and links daily. Keeping up-to-date will show your friends/followers what you are up to, and will have them continuing to reach your profile page. Users want to see “what is constantly happening.” Updating your status will show up on each friends/followers walls, thereby increasing the chances of people [...]

Google Adwords – Basic Tips on How to Improve Quality Score
June 25th, 2010 by iRISEmedia Staff

In Pay Per Click Marketing with Google Adwords, Quality Score is essential to a campaign’s success. A good Quality Score can make all the difference between a successful campaign and a failure. Good Quality Score translates into lower costs per click and higher chances of a web visitor converting into a buyer. Here are some [...]

6 Quick Easy SEO Foundations That Every Web Site Should Have
June 24th, 2010 by iRISEmedia Staff

Most owners of small-to-medium sized businesses build a company website either with design in mind, or with the purpose of getting a web presence quickly without much thought to detail. As a result, these websites fail to generate the proper traffic that they deserve. The following is a list of basic SEO foundations that every website should have at the very least

4 Simple Techniques on Leveraging Local Business Listings for Your Business
June 22nd, 2010 by iRISEmedia Staff

One of the hottest trends in Online Marketing today for most businesses has been being listed on certain local business listings channels. For one thing, it doesn’t cost anything to post, and if done properly, it can do wonders to having a client’s listing on “page 1″ of organic results. As seen in the image [...]