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	<title>iRISEmedia.com</title>
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	<link>http://www.irisemedia.com/blog</link>
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		<title>Twitter Vies With YouTube for Super Bowl Fans Surfing IPads</title>
		<link>http://www.irisemedia.com/blog/2012/02/06/twitter-vies-with-youtube-for-super-bowl-fans-surfing-ipads.html</link>
		<comments>http://www.irisemedia.com/blog/2012/02/06/twitter-vies-with-youtube-for-super-bowl-fans-surfing-ipads.html#comments</comments>
		<pubDate>Mon, 06 Feb 2012 23:20:46 +0000</pubDate>
		<dc:creator>rafihecht</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Media News]]></category>

		<guid isPermaLink="false">http://www.irisemedia.com/blog/?p=2339</guid>
		<description><![CDATA[<img src="http://www.irisemedia.com/blog/wp-content/uploads/2012/02/NFLiPad_700x500-300x214.png" alt="" title="NFLiPad_700x500" width="150" height="107" class="alignleft size-medium wp-image-2340" style="float:left; padding-right:4px;" /> As per a recent post on <a href="http://www.businessweek.com/news/2012-02-06/twitter-vies-with-youtube-for-super-bowl-fans-surfing-ipads.html" target="_blank">Business Week</a>, Super Bowl fans are now using Twitter along with the Super Bowl running on TV to create a true "two screen" experience.

An estimated 144 million Americans own tablet computers or smartphones, said Roger Entner, an analyst at Recon Analytics LLC. Of those, 40 percent use the devices daily while watching television, according to Nielsen. Of that tally, half of the tablet owners and 42 percent of the smartphone users also visit social sites such as those run by Twitter Inc. and Facebook Inc. while watching TV, media- viewership tracker Nielsen Nielsen noted.

Commercials now instruct viewers to "Like this on Facebook" or to "Tweet with this hashtag." The iPad allows for a seamless experience without the burden of a keyboard.]]></description>
			<content:encoded><![CDATA[<p>As per a recent post on <a href="http://www.businessweek.com/news/2012-02-06/twitter-vies-with-youtube-for-super-bowl-fans-surfing-ipads.html" target="_blank">Business Week</a>, Super Bowl fans are now using Twitter along with the Super Bowl running on TV to create a true &#8220;two screen&#8221; experience.</p>
<p><img src="http://www.irisemedia.com/blog/wp-content/uploads/2012/02/NFLiPad_700x500-300x214.png" alt="" title="NFLiPad_700x500" width="300" height="214" class="alignleft size-medium wp-image-2340" />An estimated 144 million Americans own tablet computers or smartphones, said Roger Entner, an analyst at Recon Analytics LLC. Of those, 40 percent use the devices daily while watching television, according to Nielsen. Of that tally, half of the tablet owners and 42 percent of the smartphone users also visit social sites such as those run by Twitter Inc. and Facebook Inc. while watching TV, media- viewership tracker Nielsen Nielsen noted.</p>
<p>Commercials now instruct viewers to &#8220;Like this on Facebook&#8221; or to &#8220;Tweet with this hashtag.&#8221; The iPad allows for a seamless experience without the burden of a keyboard.</p>
<p>What I also find amazing is how Steve Jobs of memory was able to identify what users wanted before they did. When the iPad came out as a Tablet computing device, many did not see the practical value of it and started making feminine jokes about the name. Not only that, but there was no keyboard or stylus, which was heavily criticized by limited thinkers. Now it&#8217;s one of the hottest selling items in the market today with many imitators.</p>
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		<title>Cello Wars (Star Wars Parody) Lightsaber Duel &#8211; Steven Sharp Nelson</title>
		<link>http://www.irisemedia.com/blog/2012/01/26/cello-wars-star-wars-parody-lightsaber-duel-steven-sharp-nelson.html</link>
		<comments>http://www.irisemedia.com/blog/2012/01/26/cello-wars-star-wars-parody-lightsaber-duel-steven-sharp-nelson.html#comments</comments>
		<pubDate>Thu, 26 Jan 2012 16:48:42 +0000</pubDate>
		<dc:creator>rafihecht</dc:creator>
				<category><![CDATA[Videos]]></category>
		<category><![CDATA[Viral Video of the Day]]></category>

		<guid isPermaLink="false">http://www.irisemedia.com/blog/?p=2332</guid>
		<description><![CDATA[<object width="300" height="200"><param name="movie" value="http://www.youtube.com/v/BgAlQuqzl8o?version=3&#38;hl=en_US&#38;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/BgAlQuqzl8o?version=3&#38;hl=en_US&#38;rel=0" type="application/x-shockwave-flash" width="300" height="200" allowscriptaccess="always" allowfullscreen="true"></embed></object>
<br />
Star Wars fans, you gotta love this. This video, launched in the beginning of December, has over 3.5 million views.
<br />
On a side note, it's clear that the accordion is evil :-)]]></description>
			<content:encoded><![CDATA[<p>Star Wars fans, you gotta love this. This video, launched in the beginning of December, has over 3.5 million views.</p>
<p>On a side note, it&#8217;s clear that the accordion is evil <img src='http://www.irisemedia.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p><object width="560" height="315"><param name="movie" value="http://www.youtube.com/v/BgAlQuqzl8o?version=3&amp;hl=en_US&amp;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/BgAlQuqzl8o?version=3&amp;hl=en_US&amp;rel=0" type="application/x-shockwave-flash" width="560" height="315" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
]]></content:encoded>
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		<title>7 Ways to SEO a Multi-Location Site</title>
		<link>http://www.irisemedia.com/blog/2012/01/23/7-ways-to-seo-a-multi-location-site.html</link>
		<comments>http://www.irisemedia.com/blog/2012/01/23/7-ways-to-seo-a-multi-location-site.html#comments</comments>
		<pubDate>Mon, 23 Jan 2012 23:12:45 +0000</pubDate>
		<dc:creator>iRISEmedia Staff</dc:creator>
				<category><![CDATA[Inbound Links]]></category>
		<category><![CDATA[Resource Centre]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://www.irisemedia.com/blog/?p=2312</guid>
		<description><![CDATA[<img style="float:left; padding-right:4px;" class="alignleft size-full wp-image-2325" title="location-search" src="http://www.irisemedia.com/blog/wp-content/uploads/2012/01/location-search.png" alt="" width="71" height="140" />Multi-location sites are becoming more popular every day. As some businesses wish to branch out to different locations, such as <a href="http://www.trios.com" target="_blank">colleges and universities</a>, having a unique web presence for each location is essential. Here are some ways to make each location search engine optimization-friendly.]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-2325" title="location-search" src="http://www.irisemedia.com/blog/wp-content/uploads/2012/01/location-search.png" alt="" width="71" height="140" />Multi-location sites are becoming more popular every day. As some businesses wish to branch out to different locations, such as <a href="http://www.trios.com" target="_blank">colleges and universities</a>, having a unique web presence for each location is essential. Here are some ways to make each location search engine optimization-friendly.</p>
<ol>
<li>
<h2>Subdomains for Each Location</h2>
<p>Let&#8217;s say that site has 2 locations, one in Northern Toronto and one in Southern Toronto. For the purposes of separation, having subdomains for a site like &#8220;northern-toronto.somesite.com&#8221; or &#8220;school-of-arts.somecollege.com&#8221; allows for a separation and helps enable the capacity for cross-linking. A link like &#8220;<a href="http://www.trios.com/career/?section=Accounting_Payroll_Administrator" target="_blank">http://www.somewebsite.com/career/?section=Accounting_Payroll_Administrator</a>&#8221; on the other hand looks cumbersome and needs updating.</li>
<li>
<h2>Focus on each locations&#8217; area of concentration</h2>
<p>If the location focuses on arts, don&#8217;t write about &#8220;science and technology&#8221; unless an arts-related page is referencing a line from a &#8220;science and technology&#8221; sub-site. For example, a <a href="http://www.trios.com/career/?section=business" target="_blank">business school</a> should focus on business and not history, for example.</li>
<li>
<h2>Make the content relevant</h2>
<p>Nobody likes reading the same content over and over again, especially when it doesn&#8217;t make sense for a specific location. For that matter, neither does Google. If you do a subdomain like &#8220;waterfront.somesite.com&#8221; write about topics relevant to Waterfront.</li>
<li>
<h2>Linking</h2>
<p>Linking is important as Google values another website’s input on how great your site is, versus your own site’s input about itself. This especially applies when the anchor tag has SEO friendly text. One example would be “Tires in Toronto” with a link to a page that talks about places where to find tires in toronto.</p>
<h3>Inbound and Outbound Links</h3>
<p>Linking, linking, linking. Google loves it when there is a mix of inbound and outbound links. It values a website that doesn’t only reference itself in as many places as possible, but also gives credit to other websites and micro-sites.</p>
<p>Which leads us to internal linking.</p>
<h3>Internal linking</h3>
<p>Here, where ever you can reference a subdomain of a different topic or city, do so even though it now counts as internal links. Source: <a href="http://googlewebmastercentral.blogspot.com/2011/08/reorganizing-internal-vs-external.html" target="_blank">Google Webmaster blog</a>.</li>
<li>
<h2>Plenty of Pages</h2>
<p>Content to this day is still king. While the minimum number of pages is arbitrary, one thing is clear: a 5 page website &#8220;won&#8217;t do.&#8221;</li>
<li>
<h2>SEO-Friendly URLs</h2>
<p>Having SEO-friendly URLs are crucial. You want the SEO friendly term to be placed on the URL.</p>
<p>Here are some SEO friendly URLs with keywords that might be used in a <a href="http://www.directory4cars.com" target="_blank">Cars directory</a>, example:</p>
<ul>
<li><a href="http://www.trios.com/career/?section=Accounting_Payroll_Administrator" target="_blank">Accounting &amp; Payroll Administrator Course</a>: accounting-payroll-administrator.yourwebsite.com</li>
<li><a href="http://www.trios.com/career/?section=EarlyChildhoodAssistant" target="_blank">Early Childhood Assistant Program</a>: early-childhood-assistant.yourwebsite.com</li>
<li><a href="http://www.trios.com/career/?section=LawClerkI" target="_blank">Law Clerk Diploma Program</a>: law-clerk-diploma.yourwebsite.com/used-cars</li>
<li><a href="http://www.trios.com/career/?section=Paralegal" target="_blank">Paralegal Diploma Program</a>: paralegal-diploma.yourwebsite.com</li>
<li><a href="http://www.trios.com/career/?section=technology" target="_blank">Technology School Courses</a>: technology-school-courses.yourwebsite.com</li>
<li><a href="http://www.trios.com/career/?section=ECommerceWebDesigner" target="_blank">E-Commerce Web Designer Program</a>: ecommerce-web-designer.yourwebsite.com</li>
<li><a href="http://www.trios.com/career/?section=IntraOralDentalAssistantL2" target="_blank">Dental Assistant Course</a>: dental-assistant-program.yourwebsite.com</li>
</ul>
</li>
<li>
<h2>SEO Foundations</h2>
<p>The following was taken from &#8220;<a href="http://www.irisemedia.com/blog/2012/01/11/6-tips-on-how-to-seo-a-directory.html">6 Tips on How to SEO a Directory</a>:&#8221;</p>
<p>Strong SEO Foundations should ideally be placed on any site, let alone an online directory, when starting out. Here are what needs to be done to start out.</p>
<h3>Google and Bing Webmaster Tools</h3>
<p>Webmaster tools not only provide insights on how clean and searchable your website is, but it also tells the search engines that &#8220;this site is ready for indexing.&#8221; There you would also submit your XML sitemap.</p>
<h3>XML, HTML sitemaps and Robots File</h3>
<p>An XML sitemap is very important for indexing. Essentially &#8220;robot food,&#8221; it allows Google and Bing to reference a point where to index as many pages as possible, especially ones that you don&#8217;t necessarily want shown on the home page.</p>
<p>An HTML sitemap is important from an overall navigation point of view, allowing one to navigate through all pages on a site. If there are already many pages to index, try creating separate pages of 100 page links each.</p>
<p>The Robots file is important in that it tells search engines to either not index pages within a directory or to specifically index pages, and for which users. Since it&#8217;s generally the first page that is checked, create one.</p>
<h3>Places for Meta Tagging Insertion</h3>
<p>This should be obvious. Proper title and meta tags cannot be inserted without places to insert them.</p>
<h3>Easy-to-navigate Links</h3>
<p>Try to make your site as link-friendly as possible. This especially applies to pages where you want people to navigate to.</p>
<h3>Google Analytics</h3>
<p>It&#8217;s not proven, but it&#8217;s believed that anything that can connect to Google helps with Google indexing. There are paid Analytics tools out there, but Google Analytics is free! So, add it.</p>
<h3>Pinging</h3>
<p>When you &#8220;ping&#8221; your site to various sources including Google, it tells them to automatically re-index your site based on your updated sitemap.</li>
</ol>
]]></content:encoded>
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		<title>Super Mario Theme Song by accordion ( Made In Bulgaria )</title>
		<link>http://www.irisemedia.com/blog/2012/01/19/super-mario-theme-song-by-accordion-made-in-bulgaria.html</link>
		<comments>http://www.irisemedia.com/blog/2012/01/19/super-mario-theme-song-by-accordion-made-in-bulgaria.html#comments</comments>
		<pubDate>Thu, 19 Jan 2012 21:09:42 +0000</pubDate>
		<dc:creator>iRISEmedia Staff</dc:creator>
				<category><![CDATA[Videos]]></category>
		<category><![CDATA[Viral Video of the Day]]></category>

		<guid isPermaLink="false">http://www.irisemedia.com/blog/?p=2310</guid>
		<description><![CDATA[<object width="300" height="200"><param name="movie" value="http://www.youtube.com/v/epP1ZASwC7g?version=3&#38;hl=en_US&#38;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/epP1ZASwC7g?version=3&#38;hl=en_US&#38;rel=0" type="application/x-shockwave-flash" width="300" height="200" allowscriptaccess="always" allowfullscreen="true"></embed></object>
<br />
It looks like 3 Bulgarians have nothing better to do with their time, nor does 116,000+ people watching them! Very entertaining, though.]]></description>
			<content:encoded><![CDATA[<p>It looks like 3 Bulgarians have nothing better to do with their time, nor does 116,000+ people watching them! Very entertaining, though.</p>
<p><object width="420" height="315"><param name="movie" value="http://www.youtube.com/v/epP1ZASwC7g?version=3&amp;hl=en_US&amp;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/epP1ZASwC7g?version=3&amp;hl=en_US&amp;rel=0" type="application/x-shockwave-flash" width="420" height="315" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
]]></content:encoded>
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		<title>Ted Williams (Man with the Golden Voice) is Sober a Year Later</title>
		<link>http://www.irisemedia.com/blog/2012/01/18/ted-williams-man-with-the-golden-voice-is-sober-a-year-later.html</link>
		<comments>http://www.irisemedia.com/blog/2012/01/18/ted-williams-man-with-the-golden-voice-is-sober-a-year-later.html#comments</comments>
		<pubDate>Wed, 18 Jan 2012 16:20:39 +0000</pubDate>
		<dc:creator>iRISEmedia Staff</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.irisemedia.com/blog/?p=2300</guid>
		<description><![CDATA[<img src="http://www.irisemedia.com/blog/wp-content/uploads/2012/01/ted-williams-ah_crop-150x150.jpg" alt="" title="ted-williams-ah_crop" width="150" height="150" class="alignleft size-thumbnail wp-image-2307" style="float:left; padding-right:4px;" />Just over a year ago <a href="http://www.irisemedia.com/blog/2011/01/05/homeless-person-with-golden-voice-ted-williams.html">Ted Williams, the man with "the golden voice,"</a> was caught on a video that went on YouTube which went viral. A day later, Ted Williams was hired by CBS News, got a haircut and went into drug Rehab.

Now "the man with the golden voice" has a much different look. He now has a clean haircut, glasses, is no longer wearing a camouflage jacket and is living in a house.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.irisemedia.com/blog/wp-content/uploads/2012/01/ted-williams-ah_crop.jpg"><img src="http://www.irisemedia.com/blog/wp-content/uploads/2012/01/ted-williams-ah_crop-150x150.jpg" alt="" title="ted-williams-ah_crop" width="150" height="150" class="alignleft size-thumbnail wp-image-2307" /></a>Just over a year ago <a href="http://www.irisemedia.com/blog/2011/01/05/homeless-person-with-golden-voice-ted-williams.html">Ted Williams, the man with &#8220;the golden voice,&#8221;</a> was caught on a video that went on YouTube which went viral. A day later, Ted Williams was hired by CBS News, got a haircut and went into drug Rehab.</p>
<p>Now &#8220;the man with the golden voice&#8221; has a much different look. He now has a clean haircut, glasses, is no longer wearing a camouflage jacket and is living in a house.</p>
<p>Williams rose to fame after the <a href="http://www.dispatch.com" target="_blank">Columbus Dispatch newspaper</a> posted a video that was taken by a certain <a href="http://www.dispatch.com/content/stories/projects/yip-2011/voice.html" target="_blank">Doral Chenoweth</a>. Williams was standing at the side of a road with a sign that read, &#8220;I have a God given gift of voice.&#8221; Curious, Chenoweth asked Williams to say something, saying &#8220;I&#8217;m going to make you work for your dollar,&#8221; and the video took off.</p>
<p><object width="560" height="315"><param name="movie" value="http://www.youtube.com/v/6_gnf-RaoII?version=3&amp;hl=en_GB&amp;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/6_gnf-RaoII?version=3&amp;hl=en_GB&amp;rel=0" type="application/x-shockwave-flash" width="560" height="315" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>The TV show Entertainment Tonight also met up with Williams as he celebrated a year after his video went viral.</p>
<h2>Ted Williams, Man With Golden Voice Runs into Initial Trouble</h2>
<p>&#8220;A year ago today I was living in tents under bridges, smoking crack, doing all the wild things,&#8221; he said in the video. Now he has a fireplace, a flat-screen TV and a walk-in closet that doubles as a recording studio.</p>
<p>&#8220;What a difference a year makes,&#8221; he said as he admits to not being able to dream of living in a spacious home more than a year ago. &#8220;It&#8217;s a hallelujah moment every day I wake up.&#8221;</p>
<p>However, it has not been an easy year for Williams as he became famous.</p>
<p>Shortly after the video went viral, the Dispatch was hit with calls and emails offering Williams job offers. The Cleveland Cavaliers offered him a full-time job doing &#8220;voice-over&#8221; work and even offered to pay the mortgage on a home. He had also made appearances on national morning shows, which included one where he reunited with his mother.</p>
<p>But, the quick fame turned out to be too much for Williams to handle. Less than a week after the video went viral, he was placed under arrest by police in Hollywood after being involved in a verbal argument with his daughter in a hotel room. They were staying at the hotel prior to an appearance on the Dr. Phil show. Williams had reunited with his ex-wife and five of his nine children on the show. One day later, the Dr. Phil show announced Williams was heading to rehab.</p>
<p>&#8220;(Williams) agreed to go to a private facility following a lengthy one-on-one conversation with Dr. Phil,&#8221; read a statement issued by the show.<br />
&#8220;I&#8217;ve told him it&#8217;s not going to be easy and it&#8217;s going to take a lot of hard work,&#8221; said Dr. Phil in the statement in an Access Hollywood article. &#8220;It might be a long journey for him, but this is a big step in the right direction.&#8221;</p>
<p>In the twenty years prior to becoming an overnight Internet sensation, Williams had been charged with robbery, escape, forgery and drug possession.<br />
Today, both Chenoweth and ET report Williams is sober and doing much better.</p>
<p>His book, titled &#8220;A Golden Voice: How faith, hard work and humility brought me from the streets to salvation,&#8221; is set to be released in May.</p>
<p><strong>Original Video</strong></p>
<p><object width="560" height="315"><param name="movie" value="http://www.youtube.com/v/jaGLDKBE8Ho?version=3&amp;hl=en_GB&amp;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/jaGLDKBE8Ho?version=3&amp;hl=en_GB&amp;rel=0" type="application/x-shockwave-flash" width="560" height="315" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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		<title>6 Tips on How to SEO a Directory</title>
		<link>http://www.irisemedia.com/blog/2012/01/11/6-tips-on-how-to-seo-a-directory.html</link>
		<comments>http://www.irisemedia.com/blog/2012/01/11/6-tips-on-how-to-seo-a-directory.html#comments</comments>
		<pubDate>Wed, 11 Jan 2012 17:14:50 +0000</pubDate>
		<dc:creator>rafihecht</dc:creator>
				<category><![CDATA[Inbound Links]]></category>
		<category><![CDATA[Resource Centre]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://www.irisemedia.com/blog/?p=2287</guid>
		<description><![CDATA[<img src="http://www.irisemedia.com/blog/wp-content/uploads/2012/01/directory-submission-service-quality-150x150.png" alt="" title="directory-submission-service-quality" width="150" height="150" class="alignleft size-thumbnail wp-image-2294" />One way to get backlinks is by submitting to online directories. However, when you submit to an article directory, you are basically at the mercy of the webmaster. The only way to ensure that you are never rejected for an article ever again is to make your own directories. As the saying goes, if you want something done right, do it yourself.
<br /><br />
However, creating a directory worth posting on is only part of the battle. Experience has taught us that "if you build it, they will come" does not apply with websites. Additional work needs to be done, especially in being "found" by search engines like Google and Bing. If your directory is easily seen on these search engines, it gives the article directory enough "SEO value" to link to other websites.
<br /><br />
So, how does one properly go about this? Here are some tips.]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-thumbnail wp-image-2294" title="directory-submission-service-quality" src="http://www.irisemedia.com/blog/wp-content/uploads/2012/01/directory-submission-service-quality-150x150.png" alt="" width="150" height="150" />One way to get backlinks is by submitting to online directories. However, when you submit to an article directory, you are basically at the mercy of the webmaster. The only way to ensure that you are never rejected for an article ever again is to make your own directories. As the saying goes, if you want something done right, do it yourself.</p>
<p>However, creating a directory worth posting on is only part of the battle. Experience has taught us that &#8220;if you build it, they will come&#8221; does not apply with websites. Additional work needs to be done, especially in being &#8220;found&#8221; by search engines like Google and Bing. If your directory is easily seen on these search engines, it gives the article directory enough &#8220;SEO value&#8221; to link to other websites.</p>
<p>So, how does one properly go about this? Here are some tips:</p>
<h2>1. Strong SEO Foundations</h2>
<p>Strong SEO Foundations should ideally be placed on any site, let alone an online directory, when starting out. Here are what needs to be done to start out.</p>
<h3>Google and Bing Webmaster Tools</h3>
<p>Webmaster tools not only provide insights on how clean and searchable your website is, but it also tells the search engines that &#8220;this site is ready for indexing.&#8221; There you would also submit your XML sitemap.</p>
<h3>XML, HTML sitemaps and Robots File</h3>
<p>An XML sitemap is very important for indexing. Essentially &#8220;robot food,&#8221; it allows Google and Bing to reference a point where to index as many pages as possible, especially ones that you don&#8217;t necessarily want shown on the home page.</p>
<p>An HTML sitemap is important from an overall navigation point of view, allowing one to navigate through all pages on a site. If there are already many pages to index, try creating separate pages of 100 page links each.</p>
<p>The Robots file is important in that it tells search engines to either not index pages within a directory or to specifically index pages, and for which users. Since it&#8217;s generally the first page that is checked, create one.</p>
<h3>Places for Meta Tagging Insertion</h3>
<p>This should be obvious. Proper title and meta tags cannot be inserted without places to insert them.</p>
<h3>Easy-to-navigate Links</h3>
<p>Try to make your site as link-friendly as possible. This especially applies to pages where you want people to navigate to.</p>
<h3>Google Analytics</h3>
<p>It&#8217;s not proven, but it&#8217;s believed that anything that can connect to Google helps with Google indexing. There are paid Analytics tools out there, but Google Analytics is free! So, add it.</p>
<h3>Pinging</h3>
<p>When you &#8220;ping&#8221; your site to various sources including Google, it tells them to automatically re-index your site based on your updated sitemap.</p>
<h2>2. Lots of Preliminary Content</h2>
<p>There are two reasons for this. One, people that are told they will be placed on a directory want to &#8220;feel&#8221; like the directory has meat. Two, search engines like to see a website with content versus one without.</p>
<h2>3. Linking</h2>
<p>Linking is important as Google values another website&#8217;s input on how great your site is, versus your own site&#8217;s input about itself. This especially applies when the anchor tag has SEO friendly text. One example would be &#8220;<a href="http://www.directory4cars.com/news/articletype/articleview/articleid/42/tires-in-toronto" target="_blank">Tires in Toronto</a>&#8221; with a link to a page that talks about places where to find tires in toronto.</p>
<h3>Cross-linking</h3>
<p>Search engines like it when websites of a similar theme cross-link each other. For example, a cars directory page that has a term &#8220;<a href="http://www.directory4cars.com/news/articletype/articleview/articleid/41/motorcycles-for-sale" target="_blank">motorcycles for sale</a>&#8221; should link there.</p>
<h3>Inbound and Outbound Links</h3>
<p>Search engines value a website that doesn&#8217;t only reference itself in as many places as possible, but also gives credit to other websites.</p>
<h2>4. Proper header and subheader tags</h2>
<p>It&#8217;s important to have SEO friendly text in the header and subheader tags of a website. This not only improves readability, but also shows search engines the prominence of a specific term.</p>
<h2>5. Meta Content</h2>
<p>Proper meta content is also important as Google looks at the keywords there first before deciding what to index. Besides keyword and description tags, it helps if there are the following tags: Author, Copyright, Language, Distribution, Rating, GoogleBot, Revisit-After, Key_Phrase, Expires, Classification, ObjectType, and Publisher. Also, adding Facebook social-graph tags help as Facebook is quickly turning into a &#8220;social search engine,&#8221; but that&#8217;s a whole other discussion.</p>
<h2>6. SEO Friendly URLs</h2>
<p>Having SEO-friendly URLs are crucial. You want the SEO friendly term to be placed on the URL.</p>
<p>Here are some SEO friendly URLs with keywords that might be used in a <a href="http://www.directory4cars.com" target="_blank">Cars directory</a>, example:</p>
<ul>
<li><a href="http://www.directory4cars.com/news/articletype/articleview/articleid/52/car-repairs-in-toronto-and-the-gta" target="_blank">Car Repair</a>: www.yourwebsite.com/car-repair</li>
<li><a href="http://www.directory4cars.com/news/articletype/articleview/articleid/53/car-mechanics-in-toronto-and-the-gta" target="_blank">Car Mechanics</a>: www.yourwebsite.com/car-mechanics</li>
<li><a href="http://www.directory4cars.com/news/articletype/articleview/articleid/55/used-cars-in-toronto-and-the-gta" target="_blank">Used Cars</a>: www.yourwebsite.com/used-cars</li>
<li><a href="http://www.directory4cars.com/news/articletype/articleview/articleid/42/tires-in-toronto" target="_blank">Tires</a>: www.yourwebsite.com/tires</li>
<li><a href="http://www.directory4cars.com/news/articletype/articleview/articleid/51/rims-in-ontario" target="_blank">Rims</a>: www.yourwebsite.com/rims</li>
<li><a href="http://www.directory4cars.com/news/articletype/articleview/articleid/49/used-auto-parts-in-ontario" target="_blank">Used Auto Parts</a>: www.yourwebsite.com/used-auto-parts</li>
</ul>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<title>Search, plus Your World</title>
		<link>http://www.irisemedia.com/blog/2012/01/11/search-plus-your-world.html</link>
		<comments>http://www.irisemedia.com/blog/2012/01/11/search-plus-your-world.html#comments</comments>
		<pubDate>Wed, 11 Jan 2012 15:55:13 +0000</pubDate>
		<dc:creator>iRISEmedia Staff</dc:creator>
				<category><![CDATA[Videos]]></category>
		<category><![CDATA[Viral Video of the Day]]></category>

		<guid isPermaLink="false">http://www.irisemedia.com/blog/?p=2289</guid>
		<description><![CDATA[Oh Google. How you love to evangelize the Plus-ification of our world.

<object width="300" height="200"><param name="movie" value="http://www.youtube.com/v/8Z9TTBxarbs?version=3&#38;hl=en_US&#38;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/8Z9TTBxarbs?version=3&#38;hl=en_US&#38;rel=0" type="application/x-shockwave-flash" width="300" height="200" allowscriptaccess="always" allowfullscreen="true"></embed></object>]]></description>
			<content:encoded><![CDATA[<p>Oh Google. How you love to evangelize the Plus-ification of our world.</p>
<p><object width="560" height="315"><param name="movie" value="http://www.youtube.com/v/8Z9TTBxarbs?version=3&amp;hl=en_US&amp;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/8Z9TTBxarbs?version=3&amp;hl=en_US&amp;rel=0" type="application/x-shockwave-flash" width="560" height="315" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Epic Racist Moment on Game Show</title>
		<link>http://www.irisemedia.com/blog/2012/01/09/epic-racist-moment-on-game-show.html</link>
		<comments>http://www.irisemedia.com/blog/2012/01/09/epic-racist-moment-on-game-show.html#comments</comments>
		<pubDate>Mon, 09 Jan 2012 21:03:53 +0000</pubDate>
		<dc:creator>irisemedia</dc:creator>
				<category><![CDATA[Videos]]></category>
		<category><![CDATA[Viral Video of the Day]]></category>

		<guid isPermaLink="false">http://www.irisemedia.com/blog/?p=2280</guid>
		<description><![CDATA[<object width="300" height="200"><param name="movie" value="http://www.youtube.com/v/Ru_SPEvdQ3A?version=3&#38;hl=en_US&#38;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/Ru_SPEvdQ3A?version=3&#38;hl=en_US&#38;rel=0" type="application/x-shockwave-flash" width="300" height="200" allowscriptaccess="always" allowfullscreen="true"></embed></object>

Very Edgy, and has spread to the point of garnering 1,695,417 views.]]></description>
			<content:encoded><![CDATA[<p>Very Edgy, and has spread to the point of garnering 1,695,417 views.</p>
<p><object width="420" height="315"><param name="movie" value="http://www.youtube.com/v/Ru_SPEvdQ3A?version=3&amp;hl=en_US&amp;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/Ru_SPEvdQ3A?version=3&amp;hl=en_US&amp;rel=0" type="application/x-shockwave-flash" width="420" height="315" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Viral Video &#8211; SEO Biz</title>
		<link>http://www.irisemedia.com/blog/2012/01/05/viral-video-seo-biz.html</link>
		<comments>http://www.irisemedia.com/blog/2012/01/05/viral-video-seo-biz.html#comments</comments>
		<pubDate>Thu, 05 Jan 2012 20:57:43 +0000</pubDate>
		<dc:creator>iRISEmedia Staff</dc:creator>
				<category><![CDATA[Videos]]></category>
		<category><![CDATA[Viral Video of the Day]]></category>

		<guid isPermaLink="false">http://www.irisemedia.com/blog/?p=2264</guid>
		<description><![CDATA[<object id="irisemedia" width="300" height="200" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://buyseo.biz/reviews/irisemedia/irisemedia_controller.swf" /><param name="pluginspage" value="http://www.adobe.com/go/getflashplayer" /><embed id="irisemedia" width="300" height="200" type="application/x-shockwave-flash" src="http://buyseo.biz/reviews/irisemedia/irisemedia_controller.swf" pluginspage="http://www.adobe.com/go/getflashplayer" /></object>


Recently <a href="http://buyseo.biz/find-local-seo-company/seo-companies-in-the-canada/irise-media/" target="_blank">BuySEO.biz</a> wrote a video review of our website and gave it a 4/5 star rating. This is the review.

BuySEO.biz is a sub-site of <a href="http://loyalwriter.com" target="_blank">LoyalWriter.com</a>.]]></description>
			<content:encoded><![CDATA[<p>Recently <a href="http://buyseo.biz/find-local-seo-company/seo-companies-in-the-canada/irise-media/" target="_blank">BuySEO.biz</a> wrote a video review of our website and gave it a 4/5 star rating. This is the review.</p>
<p><img src="http://www.irisemedia.com/blog/wp-content/plugins/html5-and-flash-video-player/default_video_player.gif" /></p>
<p>BuySEO.biz is a sub-site of <a href="http://loyalwriter.com" target="_blank">LoyalWriter.com</a>.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
<enclosure url="http://www.irisemedia.com/blog/wp-content/uploads/2012/01/editors-review-irisemedia-buy-local-seoservices.mp4" length="1021895" type="video/mp4" />
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		<item>
		<title>How to Wrap Gifts Faaaabulously with Style and Class</title>
		<link>http://www.irisemedia.com/blog/2012/01/04/how-to-wrap-gifts-faaaabulously-with-style-and-class.html</link>
		<comments>http://www.irisemedia.com/blog/2012/01/04/how-to-wrap-gifts-faaaabulously-with-style-and-class.html#comments</comments>
		<pubDate>Wed, 04 Jan 2012 17:06:20 +0000</pubDate>
		<dc:creator>iRISEmedia Staff</dc:creator>
				<category><![CDATA[Videos]]></category>
		<category><![CDATA[Viral Video of the Day]]></category>

		<guid isPermaLink="false">http://www.irisemedia.com/blog/?p=2260</guid>
		<description><![CDATA[<object width="300" height="200"><param name="movie" value="http://www.youtube.com/v/Q9dqjaTs780?version=3&#38;hl=en_US&#38;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/Q9dqjaTs780?version=3&#38;hl=en_US&#38;rel=0" type="application/x-shockwave-flash" width="300" height="200" allowscriptaccess="always" allowfullscreen="true"></embed></object>

This will be Martha Stewart in a few years. You wouldn't think this was so funny if this is your mother-in-law :-)

Yeah, it has over 857,000 views since debuting in December 11, 2011. But the bottom line is it's FUNNY!!!]]></description>
			<content:encoded><![CDATA[<p>This will be Martha Stewart in a few years. You wouldn&#8217;t think this was so funny if this is your mother-in-law <img src='http://www.irisemedia.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>Yeah, it has over 857,000 views since debuting in December 11, 2011. But the bottom line is it&#8217;s FUNNY!!!</p>
<p><object width="560" height="315"><param name="movie" value="http://www.youtube.com/v/Q9dqjaTs780?version=3&amp;hl=en_US&amp;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/Q9dqjaTs780?version=3&amp;hl=en_US&amp;rel=0" type="application/x-shockwave-flash" width="560" height="315" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
]]></content:encoded>
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